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    <loc>https://www.imani-gordon-designs.com/portfolio/project-four-l3zw3-dk9py-xcmem-llk7k-cnfna-7eej8</loc>
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    <loc>https://www.imani-gordon-designs.com/portfolio/project-three-sng7y-jkgxx-kmlk5-rslaw-j2h5a-8tcdz</loc>
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      <image:title>Portfolio - VIBE OF THE DAY</image:title>
      <image:caption>Through user interviews and surveys, we learned that people want flexible categorization and visual cues that reflect how they feel, rather than only priority or deadlines. Early sketches revealed that color-coded moods and interactive cards help users quickly see and adjust their tasks. Iterating with Figma prototypes, we found that drag-and-drop task sorting by vibe and small animations increased perceived fun and usability.</image:caption>
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      <image:title>Portfolio - VIBE OF THE DAY</image:title>
      <image:caption>The final design features a mood-based dashboard, color-coded task cards, and optional prompts to reflect daily feelings, all built with reusable components for consistency. Key decisions included dynamic layouts that adapt to task quantity, calming typography, and subtle micro-interactions to make task completion satisfying. The app now delivers a personalized, emotionally engaging experience that helps users feel more connected to their daily tasks and maintain motivation.</image:caption>
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    <loc>https://www.imani-gordon-designs.com/portfolio/project-two-ky966-n329z-nnx53-feazs-ajmse-j8dhp</loc>
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    <lastmod>2026-01-02</lastmod>
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      <image:title>Portfolio - FLAVORS OF JAMAICA</image:title>
      <image:caption>Research revealed that food blog readers want clear recipes, approachable layouts, and cultural storytelling that feels personal. Many existing blogs either felt cluttered or didn’t highlight the chef’s unique voice. This guided a design that emphasizes readable content, vibrant imagery, and intuitive navigation to connect readers with both recipes and the chef’s story.</image:caption>
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      <image:title>Portfolio - FLAVORS OF JAMAICA</image:title>
      <image:caption>The design features clear sections for recipes, blog posts, and chef stories, supported by vibrant imagery and consistent typography. Users described the blog as “engaging, approachable, and authentic,” reflecting the chef’s personality. This project reinforced the value of combining storytelling, culture, and clean UX to create a blog that feels personal yet polished.</image:caption>
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    <loc>https://www.imani-gordon-designs.com/portfolio/project-one-f5w4d-z9nem-s3jda-eyssk-a6prr-tc9j3</loc>
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    <lastmod>2026-01-02</lastmod>
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      <image:title>Portfolio - LUMA</image:title>
      <image:caption>Research showed that many luxury fashion apps feel cluttered and overly formal, causing users to disengage. Users associated simplicity with trust and preferred warm, neutral tones paired with intuitive layouts. The mood board reflects this insight through light fabrics, natural textures, and minimal compositions that convey calm, balance, and quiet sophistication — the foundation of LUMA’s welcoming aesthetic.</image:caption>
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      <image:title>Portfolio - LUMA</image:title>
      <image:caption>This direction embraces warm yet minimal neutral tones to create a bright, elevated, and welcoming atmosphere. Rounded buttons, Encode font, and simple lifestyle photos of fun yet elegant clothing make the experience feel approachable and luxurious. The clean layout and soft color palette balance sophistication with warmth, inviting users to see modern luxury as effortless and wearable.</image:caption>
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      <image:title>Portfolio - LUMA</image:title>
      <image:caption>This direction uses dark, moody colors and the refined Jomolhari font to evoke a museum-like sophistication. Square buttons, structured layouts, and elevated photography featuring serious, editorial-style clothing create a sense of exclusivity and artistry. The design feels intentional and polished, appealing to users who view fashion as a statement of depth and craftsmanship.</image:caption>
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    <loc>https://www.imani-gordon-designs.com/portfolio/project-one-f5w4d-5r8wf</loc>
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      <image:title>Portfolio - WELLMIGO</image:title>
      <image:caption>A user persona was created to represent the primary audience — individuals looking for gentle structure and motivation in their wellness journey. The persona highlights key goals, frustrations, and behaviors that influence how users interact with wellness tools. This helped shape ideas for features that would feel personal, encouraging, and easy to integrate into everyday life.</image:caption>
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      <image:title>Portfolio - WELLMIGO</image:title>
      <image:caption>The journey map illustrates how users might move through moments of inspiration, action, and reflection within the app. It explores the emotions, needs, and potential friction points that come up along the way. This helped identify opportunities to simplify steps, reduce overwhelm, and create a flow that feels natural and rewarding.</image:caption>
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